Rune Technologies is a top-tier investor-backed defense tech startup building the next generation of sustainment and logistics solutions for the U.S. military and its allies. In an era where supply chains are increasingly vulnerable to cyber threats, adversarial interference, and operational disruptions, Rune is redefining how critical resources move in high-risk environments. The sector has been defined by legacy incumbents and Rune needed a brand that reflected both its cutting-edge technology and its mission-critical impact.
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Brand Strategy
Identity Design
Product Naming
Website
Pitch Deck Design
Sales Sheet
Business Collateral
Social Graphics
Moonshot partnered with Rune from the ground up, developing a strategic brand identity that signaled strength, speed, and innovation. Our work spanned brand strategy, identity, and a visual system designed for versatility across digital and physical applications. We named key products, designed and developed the website, and created a suite of business collateral—from pitch decks to sales one-pagers, business cards, and social graphics. The result: a bold, future-proof brand that positions Rune as the defining leader in next-generation military logistics.
